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lundi, novembre 13, 2006

France (affichage – 2006) : révélez le potentiel de vos enfants avec Acadomia

Acadomia, spécialiste du soutien scolaire à domicile, vient de lancer une nouvelle campagne d’affichage avec l’agence Scher Lafarge. L’idée est de montrer qu’avec Acadomia n’importe quel enfant peut réussir. Les trois affiches mettent ainsi en scène des visages d’enfants qui grâce un montage représentent également des personnages célèbres : Albert Einstein, Victor Hugo ou le Mahatma Gandhi. "On croit au potentiel de chaque enfant" explique alors l’accroche publicitaire.

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